ADF Strategic Development and Deployment

For ADF internal use only

Operating Principles

Take the Values into action guiding “how we behave”

Excellence – WE STRIVE FOR EXCELLENCE

· Quality is our top priority while also pushing ourselves to “go the extra mile” in providing the best services to our clients.

· We have the experience and knowledge to visualize the end result in order to get things done right the first time.

· We require continual development from all our employees to maintain technical mastery of all design disciplines.

Problem- Solving – PROBLEM SOLVED

· We collaborate with our clients and team members to develop the best-value design solutions.

· We impress our clients with our ability to consistently focus on the fine details while also keeping an eye on the big picture.

· We strive to improve efficiency by utilizing state-of-the-art technology in our design processes.

Integrity – ACTIONS SPEAK LOUDER THAN WORDS

· We believe that doing what’s right for the business with integrity will lead to mutual success for both the company and the individual.

· We put in the time and effort needed to keep our promises and commitments.

· We respect others and value our differences in working as a team to build trust and integrity.

Ownership – “GET IT DONE” ATTITUDE

· We are proactive and take the initiative to act as needed

· We have a “get it done” attitude and work effectively to meet our commitments.

· We hire people who are self-motivated and hold both ourselves and each other accountable for our actions.

Safety – SAFETY FIRST, LAST & ALWAYS

· Safety is a personal responsibility.

· We stop and think before we act.

· Our employees and clients are our most valuable assets.

· We believe that all projects can be completed in a safe manner.